
Value communications
Working collaboratively to bring together strategy and evidence, ensuring that products are reimbursed and made available to patients
- Developing Value story (value proposition)
- Customising communication to meet the specific needs of each stakeholder group
- Disseminating value through appropriate means including:
- Conference abstracts/ posters/ presentations
- Scientific manuscripts
- Newsletters, Publication summaries, Infographics
- Developing payer engagement tools and resources, including:
- Global value dossiers
- Evidence compendiums and objection handlers
- Payer slide decks/leave pieces